抖音发布2025年度直播报告：已协助约3万名主播退出违规公会

Core Insights - The report titled "2025 Douyin Pan-Entertainment Live Streaming Report" indicates that Douyin's performance in the live streaming sector is expected to reach 128 million shows in 2025, representing a year-on-year growth of 26.39%, with an average of over 350,000 shows per day [1][2] Group 1: Industry Trends - The global pan-entertainment live streaming market is experiencing robust growth, with increasing market size and user numbers, alongside intensifying competition within the industry [2] - The pan-entertainment live streaming industry is evolving beyond the traditional "showroom" model, transitioning into a professionalized and regulated online cultural consumption sector [2] Group 2: Douyin's Initiatives - Douyin has assisted approximately 30,000 streamers in protecting their rights and exiting non-compliant agencies over the past year, while penalizing around 650 live streaming institutions for improper contractual practices [1] - The platform has implemented policies such as "Safe Entry for Streamers" and a "Report Agency" feature to address issues like excessive penalty fees and coercive practices by agencies [1] - Douyin aims to enhance content quality, protect the rights of practitioners, and standardize operational behaviors within the industry to promote professional upgrades and regulatory development in the pan-entertainment live streaming sector [1]