（中新观吉）世界的“瓦萨” “好玩儿”的长春

Core Insights - The 24th China Changchun Vasa International Ski Festival has evolved from a niche event with a few hundred participants to an international festival attracting thousands from 33 countries, promoting winter sports and tourism [3][6] - The festival has transformed into a comprehensive winter carnival that integrates sports, tourism, culture, and trade, emphasizing the theme "Changchun Ice and Snow is Fun" [3][6] Event Overview - The festival commenced on January 4, featuring various competitions such as the Changchun Open Long-Distance Cross-Country Skiing and National Ski Orientation Challenge, alongside activities aimed at non-professional participants [3][4] - The event has successfully created a welcoming environment for beginners, with facilities like the soft snow quality and moderate slopes at the Jingyue Lake Ski Resort [4][6] Unique Experiences - The Jingyue Lake area has been enhanced with attractions like the "Blue Ice Love Sea" and various ice sculptures, creating a romantic atmosphere for visitors [4][6] - The integration of AR, VR technology, and drone performances has created an immersive experience, appealing to visitors of all ages [4][6] City-Wide Impact - The festival's influence extends beyond the ski resort, stimulating the entire city with various "Ice and Snow +" initiatives, showcasing a holistic approach to winter tourism [6][7] - Long-term strategies have been implemented to enhance the city's image and stimulate economic growth through the festival, which serves as a core driver for regional industry integration [7][9] Cultural Significance - The festival represents Changchun's ability to leverage its winter resources into a vibrant economy, showcasing the city's innovative capacity and cultural openness [9] - The event has become a symbol of community engagement and shared experiences, enhancing the city's identity and emotional value [9]