性萧条？不，这是个体觉醒了！

Group 1 - The core argument of the article is that the perception of a "sexual recession" is misleading, as consumer behavior has shifted rather than demand decreasing [4][10][33] - Sales of traditional erectile dysfunction (ED) medications have declined, with a notable drop from 1.29 billion yuan to 1.034 billion yuan, and daily sales decreasing by approximately 36,500 pills [2][4] - The condom market has also seen a significant decline, with total sales dropping from 18.786 billion yuan in 2023 to 15.6 billion yuan in 2024, representing a 17% decrease [4] Group 2 - In contrast, new brands in the ED medication sector, such as Guanai, have seen sales exceed 100 million pills for two consecutive years, indicating a shift in consumer preference [5][14] - The Chinese adult toy market is experiencing rapid growth, with a market size surpassing 194 billion yuan in 2024 and projected to exceed 208 billion yuan in 2025, which is over ten times the size of the condom market [8][14] - The increase in sales of female-oriented products is notable, with growth rates five times higher than male products, reflecting a shift towards high-quality lifestyle products [8][14] Group 3 - The decline in condom sales is attributed to changing consumption scenarios, particularly a decrease in social outings and hotel stays, with hotel occupancy rates at a five-year low of 58.8% in 2024 [19][20] - Alternative contraceptive methods, such as subdermal implants and oral contraceptives, are gaining popularity, with a 46% increase in subdermal implant usage and a 24% growth in oral contraceptive retail sales [20] - The rise in sales of adult toys and ED medications aligns with a broader trend of self-exploration and personal satisfaction, as societal attitudes towards sexuality evolve [22][26][32]