工行南通通州支行以作风建设赋能旺季营销提质增效

Group 1 - The core focus of the bank is to integrate "style construction and service capability" into its marketing strategy, aiming to enhance business development through effective measures [1] - The bank emphasizes theoretical learning and conducts specialized discussions to clarify the direction of work, focusing on "changing style, improving quality, and promoting development" [1] - Various departments and branches are conducting business training to address staff skill gaps, focusing on service quality, product knowledge, and compliance [1] Group 2 - The bank has implemented a "first inquiry responsibility and time-limited completion" system to optimize service processes and reduce customer complaints [1] - To enhance customer experience during peak seasons, the bank is promoting appointment systems, adding service windows, and establishing green channels for small businesses and elderly clients [1] - The marketing team is actively engaging with the market by forming "marketing task forces" to provide on-site services and meet diverse customer needs [1] Group 3 - The bank's discipline inspection line is conducting regular checks on marketing indicators, service quality, and assessment methods, identifying issues through data review and on-site visits [2] - The bank is addressing performance issues by reminding and interviewing responsible individuals, with 9 reminders issued since the fourth quarter [2]