Accessnewswire·2026-01-06 12:00Core Insights - Bridgeline Digital, Inc. has launched HawkSearch for a major Midwest-based wholesale distributor, enhancing its online product discovery and digital customer experience [1][2]. Group 1: Company Overview - Bridgeline Digital is a leader in AI-powered marketing technology, focusing on helping companies grow online revenue by increasing traffic, conversion rates, and average order value [4]. Group 2: Product Features - HawkSearch utilizes the Xngage Xconnect connector for Optimizely, enabling seamless data integration and an intuitive user experience [3]. - Key features of HawkSearch include Autocomplete, Measurement Conversion, and upcoming AI-powered Recommendations aimed at streamlining the buying process and enhancing customer engagement [3]. Group 3: Strategic Partnerships - The partnership with the distributor aims to reinforce Bridgeline's mission of making searches smarter and customer interactions more meaningful, ultimately driving stronger customer relationships and measurable growth [4].