Core Viewpoint - The incident involving a tea shop employee creating "handmade milk tea" videos has sparked significant discussion, highlighting the need for industry professionals to maintain a sense of respect for their roles and adhere to professional standards rather than prioritizing entertainment value [1] Industry Concerns - The actions of the involved employees blurred the lines between personal entertainment and professional identity, as they were seen in uniforms performing staged actions, which could mislead consumers about the brand's image [1] - The incident has raised concerns about the lax safety awareness among some industry practitioners, emphasizing that food safety is a non-negotiable standard that should not be compromised for the sake of viral content [1] Legal and Regulatory Implications - Legal experts have pointed out that even using discarded materials for entertainment purposes violates food safety laws and operational regulations, indicating potential legal repercussions for such actions [1] Brand Reputation - Although the involved brand acted quickly to address the situation, the ongoing public discourse serves as a reminder that a brand's core competitiveness stems from long-term quality assurance and the trust established with consumers, rather than from gimmicks aimed at attracting attention [1]
经济日报:职业规范怎能“玩梗”?丨头条热评
Xin Lang Cai Jing·2026-01-06 12:15