三六零：助力客户实现精准营销与效果提升双重目标

Group 1 - The core viewpoint of the article highlights that the company, 360, is advancing its AI search capabilities through the development of a nano AI super search agent, which enhances traditional search boundaries and AI tool limitations [1] - The company has restructured and upgraded its underlying technology to provide a more intelligent service, featuring a full-process automation capability that includes understanding intent, automatic planning, task decomposition, tool invocation, execution, and result delivery [1] - In the realm of commercial advertising, the company leverages its self-developed 360 Smart Brain model and 360 CV model to create an AI-driven intelligent marketing paradigm that enhances customer conversion efficiency [1] Group 2 - The company has developed a large model for text and image creative generation, which can intelligently produce titles, copy, images, and video content, optimizing ad display formats and increasing click-through rates [1] - Through its self-developed user intent understanding model, the company can intelligently mine potential user needs, accurately match products with users, and utilize smart conversion tools to achieve a full-process automation from reach to conversion [1] - This approach aims to assist clients in achieving both precise marketing and improved effectiveness, thereby fulfilling dual objectives [1]