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Core Viewpoint - The Chinese government has launched a comprehensive initiative to promote green consumption, aiming to enhance the supply of green products and accelerate the transition to a green economy through various measures outlined in the recent notification by multiple departments [1][2][3]. Group 1: Green Consumption Policies - The notification includes 20 specific measures across various sectors such as agricultural products, home appliances, and hospitality, focusing on creating a robust green consumption incentive mechanism [2][3]. - The government aims to achieve the replacement of 18.3 million vehicles under the old-for-new policy by 2025, with nearly 60% being new energy vehicles, and 192 million home appliances, with 90% meeting first-level energy efficiency standards [1][2]. - The old-for-new policy is projected to drive sales of consumer goods amounting to 3.92 trillion yuan, benefiting approximately 494 million consumers [1]. Group 2: Green Product Supply and Market Growth - The market for green products is expanding steadily, with increasing consumer acceptance of green, low-carbon, and environmentally friendly consumption [3][5]. - The notification emphasizes the need to enhance the supply of green agricultural products and promote green home appliances and vehicles [2][6]. - The government is also focusing on developing a green supply chain and encouraging the use of green packaging and procurement practices [4][5]. Group 3: Consumer Engagement and Behavior - The notification encourages the establishment of a green consumption points system to incentivize consumers, allowing them to earn points for engaging in environmentally friendly behaviors [4][5]. - Innovative platforms, such as the Wuhan carbon benefit platform, are being developed to reward individuals for low-carbon actions, demonstrating a growing trend in consumer engagement with green practices [5][6]. - The rise in consumer awareness regarding green consumption is prompting businesses to adapt their production and service models to align with sustainable practices [6][7]. Group 4: Regulatory and Environmental Measures - The government has introduced 40 green product evaluation standards and 66 energy and water efficiency standards to ensure compliance and promote green consumption [8][9]. - Efforts are being made to reduce plastic pollution through regulations that encourage the use of reusable and recyclable materials in the e-commerce sector [9][10]. - The Ministry of Commerce is actively monitoring the use and recycling of plastic products, with a reported 26.31% increase in the use of environmentally friendly alternatives in the first half of 2025 [10].