展示500余件珍贵实物展品 “申花中心”正式揭幕
Xin Lang Cai Jing·2026-01-06 13:19

Core Viewpoint - The "Shenhua Experience" center, a multifaceted commercial complex integrating historical display, stadium tours, interactive experiences, and themed commerce, was inaugurated at Shanghai Sports Stadium, marking a significant development for the Shanghai Shenhua Football Club [1][3][5] Group 1: Project Overview - The "Shenhua Experience" encompasses three major functional areas, providing visitors with an immersive football culture experience [3] - The project features a 50-meter interactive corridor called "Shenhua Road," a 360-degree immersive theater named "Pinnacle Moments," and interactive exhibition areas utilizing infrared sensing and motion technology [3][5] - The center aims to break the traditional limitations of sports venues, operating year-round as a new urban sports culture landmark [5] Group 2: Community Engagement - During the preparation phase, the club initiated a collection campaign for artifacts, receiving enthusiastic responses from fans, resulting in over 500 valuable physical exhibits and the archiving of more than 4,000 pages of historical documents [3][5] - The project includes a dedicated fan culture exhibition area, showcasing the deep emotional connection between the club and its supporters [3] Group 3: Strategic Vision - The chairman of Shanghai Shenhua Football Club expressed the ambition to create a memorial that carries the club's history and legacy, aiming to integrate the passion and glory of Shenhua into the city's fabric [5]

展示500余件珍贵实物展品 “申花中心”正式揭幕 - Reportify