Milestone Scientific Launches The Wand® Ambassador Program to Expand Peer Engagement and Accelerate Market Adoption in Dentistry

Core Insights - Milestone Scientific Inc. has launched The Wand® Ambassador Program to enhance clinical awareness and adoption of The Wand® STA System in the dental market [1][6] Group 1: Program Overview - The Ambassador Program is a peer-to-peer initiative that utilizes experienced dental professionals to share clinical insights and experiences, aiming to foster engagement with potential practices [2] - The pilot of the program began on December 8 with six dental professionals in select U.S. markets, receiving positive feedback and interest from additional practitioners [3] Group 2: Expansion Plans - Milestone plans to scale the program to approximately 250 dental professionals within the next 12 months, supported by structured onboarding and educational resources [4] - The program includes tools for real-time visibility into engagement activities, allowing the company to measure effectiveness and optimize execution [4] Group 3: Expected Outcomes - Based on early pilot results, Milestone anticipates a 2-3x increase in product demonstrations, which will enhance demo-to-sales conversion efficiency [5] - The Ambassador Program is expected to strengthen market awareness and support broader adoption of The Wand STA system, contributing to sustainable growth [6] Group 4: Leadership Perspective - CEO Eric C. Hines expressed optimism regarding the early response to the program, highlighting its potential to increase product demonstrations and reinforce clinical confidence [7]