Comscore Launches Daily Program-Level Reporting with Deduplicated Insights on Shows and Episodes across CTV and Linear TV

Underpinned by AWS agentic AI technology, Comscore's Content Measurement now offers new program-level reporting for advertisers and agencies to maximize ad spendRESTON, Va., Jan. 06, 2026 (GLOBE NEWSWIRE) -- Comscore, a global leader in measuring and analyzing consumer behaviors, today announced the release of its new program-level capabilities within Comscore Content Measurement (CCM). This new module in CCM provides media companies, advertisers, and agencies with visibility into how audiences engage with ...