Nvidia and AMD Showcased Their Newest AI Chips at CES—Here's What You Need to Know
Investopedia·2026-01-06 16:21

Core Insights - Tech investors received updates on the product roadmaps of Nvidia and AMD at the Consumer Electronics Show, where both companies unveiled their latest AI chips [1][5] - Nvidia's new AI chip platform, Rubin, supports a variety of applications, including model creation, training, robotics, and self-driving cars [1][5] - Analysts from Wedbush highlighted the potential for Nvidia to tap into robotics and self-driving markets, projecting its market capitalization could rise to $6 trillion from approximately $4.7 trillion [2] Nvidia Highlights - Nvidia has established itself as the world's most valuable company by supplying the majority of hardware for the AI boom, making it crucial for the company to maintain its leadership in chipmaking [3] - The company announced that its AI-powered driver assistance software will be integrated into a new Mercedes-Benz model set to launch later this year, positioning Nvidia as a key player in the self-driving robotaxi market [4] - Nvidia's stock saw a slight increase of about 2% following the event, reflecting investor confidence [5] AMD Highlights - AMD's CEO Lisa Su presented the company's latest chips designed for data centers and physical AI applications, including robotics, during her keynote [4] - Despite the unveiling of new products, AMD's stock experienced a decline of 2% after the event, indicating market challenges [5]