浙江诸暨：一个县级市 何以拥有两个“产业冠军”？

Core Insights - Zhuji, a county-level city in eastern China, dominates the pearl and sock industries, controlling over 80% of China's pearl trade and 70% of the global market [1][2] - The city has transformed from a "nameless factory" to a "world showcase" for pearls and socks, with significant government support and innovation driving growth [1][4] Pearl Industry - Zhuji's pearl industry, known as the "Pearl Capital of China," has an annual output value exceeding 50 billion yuan, with over 9,000 businesses involved in the entire pearl supply chain [1][4] - The establishment of the East China International Jewelry City in 2008 significantly enhanced the reputation of Zhuji pearls [1][4] - The industry has embraced digital transformation, with online sales reaching 26 billion yuan in 2023, supported by live streaming and e-commerce platforms [6][7] Sock Industry - Zhuji's sock industry, led by Datang, is the largest sock production cluster globally, with a scale exceeding 70 billion yuan and thousands of enterprises forming a complete industrial ecosystem [3][4] - The industry has undergone significant innovation, including the development of customized socks for athletes, showcasing the ability to adapt to market demands [3][4] - Digital and intelligent upgrades in production have improved efficiency, reducing labor by 45% and shortening order cycles by 10 days [6][7] Government Support and Market Expansion - The local government has implemented policies to support both the pearl and sock industries, focusing on smart transformation and digital connectivity [5][9] - Zhuji has organized international exhibitions to promote its brands, with over 1,000 companies participating in global trade initiatives [9] - The emphasis on quality and innovation is seen as crucial for sustaining long-term growth in both industries, with companies focusing on product development and craftsmanship [9]