中经评论：购票能不能少些套路

Core Viewpoint - The article highlights the problematic practices of online travel platforms during the Spring Festival ticket purchasing process, emphasizing the need for transparency and fairness in pricing options for consumers [1][3]. Group 1: Pricing Practices - Online travel platforms are employing two main strategies to encourage consumers to spend more: overtly imposing additional charges and subtly guiding users towards higher-priced options [2]. - Some platforms, like "××纵横," have removed the original price ticket option, forcing users to choose from higher-priced packages, which raises concerns about consumer choice being compromised [2]. - Other platforms use visual cues to highlight paid options, making it difficult for consumers to find the basic ticket purchase option, which is presented in less noticeable text [2]. Group 2: Business Motivations - The primary motivation for platforms to engage in upselling practices is financial gain, as they earn commissions on ticket sales but seek to increase revenue through additional services like insurance and hotel bookings [3]. - Despite regulations established by the E-commerce Law in 2019 to prevent default opt-in for bundled services, many platforms continue to exploit loopholes by making paid options more visually appealing [3]. Group 3: Regulatory and Consumer Actions - Regulatory bodies need to enhance their oversight and enforcement capabilities to address the evolving tactics of hidden charges and implicit coercion used by platforms [4]. - Consumers are encouraged to be vigilant when purchasing tickets, carefully reviewing order details and rejecting unnecessary services to protect themselves from being overcharged [4].