市场监管总局：禁止平台利用不合理规则限制经营者自主经营

Core Viewpoint - The State Administration for Market Regulation (SAMR) has introduced the "Regulations on the Supervision and Management of Online Trading Platforms" to enhance transparency and fairness in platform governance, addressing issues such as arbitrary rule-making and abuse of rules [1][2]. Group 1: Platform Responsibilities - The regulations focus on enhancing procedural transparency, requiring platforms to publicly disclose rule-making processes, solicit public opinions, and establish transitional periods for significant changes [1]. - The regulations emphasize fair execution of rules, mandating the establishment of complaint rights and dispute resolution mechanisms to prevent arbitrary enforcement and rule abuse [2]. - The regulations specifically prohibit platforms from imposing unreasonable restrictions on merchants, charging unjust fees, and diminishing member rights, thereby protecting the autonomy of platform operators and consumer rights [2]. Group 2: Social Governance and Oversight - The regulations encourage a multi-party governance mechanism, promoting the publication of compliance reports by platforms, expert evaluations by regulatory bodies, and assessments by third-party organizations to foster a collaborative oversight environment [2].