2026北京出版发行产业高质量发展年会落幕 传递融合发展新趋势

Group 1 - The 2026 Beijing Publishing and Distribution Industry High-Quality Development Conference showcased over 80,000 types of publications, attracting more than 500 quality publishers [1] - The theme of the conference was "Integrating and Creating Ecology, Renewing Publishing," highlighting innovations in promoting national reading, digital transformation, and economic empowerment in the publishing industry since 2025 [1] - The industry is transitioning from merely content dissemination to becoming knowledge service providers and cultural ecosystem builders [1] Group 2 - The conference emphasized the importance of accurately targeting content supply based on demographics, interests, and needs to efficiently match reader demands [2] - Notable publications included "The Great River Flows: The Spiritual Stories of the Communist Party of China," which uses literary and narrative techniques, and "The Communist Party of China and the Chinese Revolution," which incorporates extensive archival materials [2] - For the youth demographic, a publication titled "Animal Explosion Volume 2" was launched, featuring over 160 animals in a comic and interpretative format, achieving sales of over 30,000 copies [2] Group 3 - The integration of publishing products is moving beyond traditional print formats, focusing on scenario-based innovations that incorporate reading and knowledge acquisition into various aspects of life [3] - Publishers are converting serious academic content and classic literature into portable formats, while digital products are continuously upgraded to enhance accessibility for deep reading [3] - The emphasis is on providing value through experience rather than competing solely on price, with a focus on vertical operations and personalized recommendations based on customer reading habits [3] Group 4 - The conference was organized by the Beijing Publishing Copyright Association and hosted by Beijing United Publishing Company [4]