Core Viewpoint - Lenovo emphasizes its commitment to a diversified management system and talent structure, leveraging local talent in various markets to enhance its "global layout, local operation" strategy [1][2]. Group 1: Global Strategy - The company integrates global resources to achieve local delivery, with manufacturing capabilities primarily based in China, R&D technology positioned in the United States, and engineering capabilities sourced from Japan [2]. - Lenovo has established "last mile" delivery centers in multiple global locations to ensure fast and high-quality product and service delivery to customers [2]. Group 2: Brand Building - Lenovo strengthens its global image and technological recognition through participation in international top-tier events, using platforms like F1 racing to cover major markets with 24 races annually [2]. - The company also enhances its brand influence by leveraging international sports events such as the World Cup, further solidifying its image as a global technology enterprise [2].
杨元庆:联想的全球化优势是赞助世界杯和F1赛事的基础所在|直击 CES