经济日报金观平:构建共赢生态是平台经济必答题
Jing Ji Ri Bao·2026-01-07 23:42

Group 1 - The platform economy has become an integral part of daily life, providing employment for millions and driving economic growth, necessitating a broader evaluation beyond mere financial metrics [1] - Recent central economic work conferences have emphasized the importance of platform enterprises aligning their development with the aspirations of the public for a better life, indicating a shift in policy focus [1][2] - The new mission of the platform economy is to integrate social responsibility into business models, ensuring the protection of laborers' rights and fostering sustainable development [2] Group 2 - The Chinese government is enhancing the support system for the platform economy, with initiatives like occupational injury insurance trials expanding to include more platform workers [2] - Policies addressing issues such as high traffic costs, "ghost deliveries," and price transparency are being implemented to create a fairer and higher-quality labor and consumer environment [2] - Companies like Meituan and Taobao are taking concrete actions, such as providing social security subsidies for delivery workers, reflecting a shift towards long-term partnerships with laborers [2][3] Group 3 - Platforms are launching various support programs, such as Pinduoduo offering ongoing traffic support to agricultural merchants and Kuaishou providing exclusive traffic vouchers to new small businesses, effectively converting platform resources into order growth [3] - Reducing the pressure on operators enhances their entrepreneurial spirit, while ensuring laborers' security improves service quality and market trust, leading to a win-win scenario for all stakeholders [3] - The evolving role of the platform economy is transitioning from an innovator to a stabilizer of employment, now focusing on promoting shared development among operators, laborers, and consumers [3]