Group 1: Hermès Spring/Summer 2026 Collection - Hermès has launched its Spring/Summer 2026 collection themed "Heart Towards the Vast," emphasizing adventure, exploration, and freedom across various product categories [1] - The collection draws inspiration from nature, journeys, and the unknown, reflecting the brand's consistent creativity and calm pace [1] - In handbag design, Hermès continues to reference equestrian and travel traditions, with the Petit Bel-il bag inspired by sailor bags and the Bride de jour bag featuring a modern silhouette based on horse collar structures [1] Group 2: AMI Paris Lunar New Year Collection - AMI Paris has introduced a new limited collection for the Year of the Horse, marking the fifth consecutive year the brand has created special projects for the Lunar New Year [7] - The collection, designed by founder Alexandre Mattiussi, incorporates nostalgic elements and a festive atmosphere, featuring core items like knitwear and shirts that emphasize unisex styles and practicality [7] - The horse imagery, symbolizing the 2026 zodiac, is presented through patchwork or embroidery, serving as a recognizable visual element in the collection [7] Group 3: LOEWE Lunar New Year Initiative - LOEWE has launched a special project for the Year of the Horse, drawing inspiration from Chinese traditional culture and craftsmanship [10] - The initiative includes an animated film featuring brand ambassador Wang Yibo, celebrating themes of self-assurance, courage, and progress through the story of a horse retrieving lanterns for a village [10] - The collection features iconic pieces like the Puzzle and Amazona 31 Cropped bags, incorporating details inspired by horsehair, and includes leather outerwear showcased in the animated film [10] Group 4: Onitsuka Tiger Year of the Horse Footwear - Onitsuka Tiger has released a limited footwear collection for the Year of the Horse, based on the classic MEXICO 66™ silhouette [12] - The design focuses on festive and auspicious themes, using a cream and red color palette with gold accents to resonate with the Lunar New Year atmosphere [12] - The collection features original horseshoe elements as detachable lucky charms and incorporates horsehair-like materials for added texture and visual identity [12] Group 5: ghd's First Store in Mainland China - ghd has opened its first offline boutique in mainland China at Shanghai's Xintiandi, marking a significant milestone in the brand's market strategy [17] - The store's design emphasizes modern minimalism and experiential space, showcasing ghd's core hair styling tools and providing interactive areas for consumers [17] - The boutique will gradually introduce personalized services to enhance salon-level styling experiences [17] Group 6: Sandro's New Boutique in Shenzhen - French fashion brand Sandro has unveiled a new boutique in Shenzhen Bay MixC, maintaining its signature restrained and rational design [19] - The store features an open layout with contrasting materials, creating a soft and layered atmosphere [19] - An automated lighting system has been implemented to enhance the shopping experience while ensuring energy efficiency [19]
AMI Paris马年意象下的温和表达,LOEWE以马为引点亮新岁的勇气与想象|是日美好事物
Xin Lang Cai Jing·2026-01-08 02:40