De Beers bets on India’s rich to boost natural diamond demand
The Economic Times·2026-01-08 02:42
Core Viewpoint - Anglo American Plc's unit is expanding its retail presence in India by opening its fifth and largest 'Forevermark' store in Mumbai, with plans to reach 25 outlets nationwide by the end of 2026 [1] Group 1: Expansion Plans - The new store in Mumbai is part of a broader strategy to increase the number of 'Forevermark' outlets in India [1] - The company aims to have a total of 25 outlets across the country by the end of 2026 [1] Group 2: Market Demand - Demand for 'Forevermark' products in India has been growing at an annual rate in "double-digits" over the last four years [1] - The CEO expressed confidence that this demand growth will continue into 2026 [1]