谷歌押注中国AR企业,与XREAL深化战略合作
Xin Lang Cai Jing·2026-01-07 10:12

Core Insights - Google and XREAL have announced a deep long-term strategic partnership to accelerate the adoption of AndroidXR in both consumer and enterprise markets [1][4] - The collaboration establishes XREAL as Google's core hardware partner, aligning XREAL's long-term product roadmap with the capabilities of the AndroidXR platform [1][4] - Google plans to invest in XREAL within the year to enhance the end-to-end ecosystem of AndroidXR, addressing competition from Meta and Apple [1][4] ProjectAura and AndroidXR - ProjectAura is positioned as the most complete system-level reference hardware closely aligned with the ideal form of AndroidXR, serving as a platform for GeminiAI to "see the world" [3][5] - The partnership aims to set new performance standards for optical see-through devices through the development of XREAL's dedicated spatial computing hardware, including the new X1S chip [3][5] - Both companies will expand developer tools, technical documentation, and best practices to facilitate the development of native applications for XREAL's Android XR devices [3][5] Future Updates - Further updates regarding ProjectAura and the AndroidXR expansion roadmap will be announced throughout 2026 [6]