扫街榜上线100天用户超6.6亿后，高德再放大招

Core Insights - Gaode's "Street Ranking" has achieved significant growth in its first 100 days, introducing three major upgrades including the world's first "Flying Street View" and a dynamic lifestyle service ranking system [1][3][6] - The platform has attracted 860,000 new merchants, leading to a 330% increase in merchant order volume and a 270% increase in merchant revenue [1][2] - Gaode's user base has surpassed 660 million, contributing to a monthly active user count of 996 million, with an addition of 46 million users in just one month [1][2] Group 1: User Engagement and Growth - The daily active users (DAU) for the Street Ranking exceeded 70 million in October, with daily comments on lifestyle services tripling compared to the same period last year [2] - Gaode's app has become the top choice for Gen Z users in travel service applications, indicating a shift in consumer preferences towards the platform [2][5] - The "Flying Street View" feature allows users to experience immersive navigation and exploration of restaurants and attractions, enhancing user engagement [3][4] Group 2: Merchant Support and Industry Impact - Gaode has launched a "Million Smoke Shop Support Plan," investing billions in computing resources to provide free access to the "Flying Street View" for 1 million small businesses [5][6] - The Street Ranking has redefined the evaluation system for offline services, creating fair opportunities for various types of merchants and promoting healthy industry development [2][5] - The initiative has been recognized for driving the growth of the "smoke economy" and enhancing service consumption experiences across regions [2][5] Group 3: Technological Innovations - The "Flying Street View" feature utilizes Gaode's self-developed world model, achieving high-fidelity digital restoration for real-world navigation [3][4] - Gaode's world model has received international recognition, ranking first in the WorldScore evaluation, showcasing its advanced AI capabilities [4][5] - The introduction of augmented reality (AR) features will further enhance user interaction with local dining and cultural experiences [4][6] Group 4: Dynamic Ranking System - The upgraded Street Ranking now includes seasonal and category-specific dynamic rankings, covering a wide range of user interests and preferences [6][7] - The "Food Immortal Ranking" showcases local signature dishes across 128,000 options, helping users discover popular local cuisine [6][7] - Users can create and share personalized rankings, fostering community engagement and trust through social connections [7][8] Group 5: Global Expansion - The Street Ranking has achieved a global upgrade, now covering over 220 countries and nearly 1,700 cities, providing local guides for users abroad [8]