罗兰贝格：2026是中企高质量全球化转型的关键节点

Group 1 - The geopolitical pressures are intensifying, leading to challenges in corporate governance, with a rapidly changing external environment for China's development characterized by increasing global economic uncertainty and unpredictability [1] - The traditional rules-based global economic order is weakening, but globalization is not disappearing; instead, it is undergoing a profound transformation to address various national demands such as supply chain security and sustainable development [1] - New technologies are leveling the manufacturing playing field across countries, reshuffling the value-added and technological leadership landscape, with "Global South" countries, particularly in Asia, the Middle East, and Africa, potentially becoming the biggest beneficiaries [1] Group 2 - The year 2026 is identified as a critical juncture for Chinese companies transitioning from "scale expansion abroad" to "high-quality globalization," with leading firms already shifting from a traditional model of "producing in China for the world" to a "born global" approach [2] - The core position of established industrialized nations is increasingly challenged by emerging countries, with the European market becoming more unpredictable for Chinese enterprises despite their efforts to integrate locally [2] - The strategic focus for Chinese companies must be on leveraging technology and innovation as core competitive advantages, necessitating increased investment in foundational research and cutting-edge applications to gain a competitive edge globally [2] Group 3 - After initially benefiting from high growth and profitability from overseas expansion, companies now face the imperative of deepening and refining operations, including building effective risk management systems and balancing local market dynamics with international compliance demands [3] - Chinese companies must adapt their strategies for overseas markets based on local conditions, which includes offering products tailored to local consumer needs, designing localized marketing strategies, and establishing local sales channels [3] - As international trade becomes more transactional and volatile, companies need to develop new response plans, maintaining some strategic ambiguity to remain flexible in complex environments, while also addressing fundamental local needs such as employment and social contributions [3]