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Core Viewpoint - The transition of green consumption from "optional" to "mandatory" requires a multi-faceted approach, including institutional improvements, technological innovations, and a strong policy and market orientation to ensure profitability in green consumption [1][3]. Group 1: Policy and Market Dynamics - A comprehensive policy framework has been established with 20 measures across seven areas to promote green consumption, marking a shift from advocacy to systematic implementation [2]. - The integration of innovative policy tools, such as a universal green consumption points system, aims to quantify and reward low-carbon behaviors, enhancing consumer engagement in green consumption [2]. - The demand for green products is evolving, with consumers increasingly prioritizing quality and environmental impact over mere cost, particularly in first- and second-tier cities [2]. Group 2: Industry Transformation - The demand for green products is driving companies to increase their investments in green technologies and practices, fostering a shift towards sustainable supply chains and circular economic models [3]. - The establishment of reverse logistics systems and the promotion of "Internet + second-hand" models are transforming traditional linear business models into circular ones, enhancing sustainability [3]. - Despite the push for green consumption, challenges remain, including high initial costs of green products, incomplete recycling systems, and uneven development across regions [3]. Group 3: Consumer and Corporate Perspectives - For consumers, green consumption should be seen as a cost-effective choice rather than a premium option, with energy-efficient appliances and electric vehicles offering long-term savings and better experiences [4]. - Companies must view green transformation as an opportunity for innovation and growth rather than a compliance burden, leveraging cost savings from reduced energy use and waste to enhance competitiveness [4]. - The widespread adoption of green consumption is expected to yield significant environmental benefits, contributing to a cleaner and healthier ecosystem [4].