Core Viewpoint - Xinjiang is experiencing a surge in winter tourism and ice-snow economy, with significant visitor numbers and spending, but faces challenges in infrastructure, industry chain depth, regional collaboration, and talent shortages [1][2][3] Group 1: Infrastructure Development - Continuous improvement of infrastructure is essential for the long-term development of the ice-snow economy, with a need for enhanced transportation networks and upgraded facilities at snow resorts [2] - The current transportation network requires optimization, including increasing flight frequencies from key source cities and improving road access to core snowfields [2] - Upgrades to snow resort facilities, such as cable car capacity and safety systems, are necessary, along with the development of smart tourism platforms and professional service teams to enhance visitor experience [2] Group 2: Industry Chain Extension - Extending the industry chain is crucial for enhancing the resilience of the ice-snow economy, which currently relies heavily on basic consumption like tickets and accommodation [2] - There is a need to develop local manufacturing for ice-snow equipment and to integrate the ice-snow industry with cultural tourism, sports, and wellness sectors to create diverse offerings [2] - Brand building and market promotion are important for increasing the overall value of the industry through impactful ice-snow events and festivals [2] Group 3: Regional Collaboration - Strengthening regional collaboration is vital for sustainable development, as the uneven distribution of ice-snow resources can hinder competitive advantage [3] - Designing cross-regional tourism routes can connect various attractions, enhancing visitor engagement and boosting local economies [3] Group 4: Talent Development - Accelerating talent cultivation and recruitment is necessary to support the rapid growth of the ice-snow economy, addressing shortages in specialized roles [3] - Local vocational schools should offer ice-snow related programs, and partnerships with advanced institutions can help train practical talents [3] - Policies to attract talent, including housing and education support, are essential, along with training for local communities to participate in tourism services [3]
用好冷资源释放热效应
Xin Lang Cai Jing·2026-01-08 22:04