携手百年老店!麦德龙、多点在新加坡引发关注,优质商品+先进科技或成“出海”新范例
Jin Rong Jie·2026-01-09 01:28

Group 1 - Metro's private label, "Mai Zhen Xuan," has launched in Singapore's century-old retail company CSS, attracting significant attention from local consumers with its safe, delicious, and healthy products [1] - The products launched include award-winning items such as "Mai Zhen Xuan Honey Crispy Peanuts," "Mai Zhen Xuan Mustard Salmon," and "Mai Zhen Xuan Caramel Banana Crisps" [1] - Metro collaborates with Duopoint to support CSS's strategic transformation through "digital intelligence + supply chain" [1] Group 2 - In 2026, the International Flavor Evaluation Institute announced that eight products from Metro's Mai Zhen Xuan won awards, including the highest honor, the three-star medal for "Mai Zhen Xuan Caramel Banana Crisps" and "Mai Zhen Xuan Yogurt" [3] - Over the past three years, from 2024, a total of 18 products from Mai Zhen Xuan have received awards, with five products achieving the three-star medal [3] - Metro is known for its strict food safety and quality standards, being the only company in China with all stores certified by HACCP, and has also obtained BRCGS dual system certifications [3] Group 3 - In 2019, Wumart became the controlling shareholder of Metro China, and the collaboration has expanded online channels while maintaining Metro's high standards [5] - The entry of Metro and Duopoint into the Singapore market is expected to serve as a model for Chinese companies going abroad, leveraging quality products and advanced technology [5]

携手百年老店!麦德龙、多点在新加坡引发关注,优质商品+先进科技或成“出海”新范例 - Reportify