Xin Lang Cai Jing·2026-01-09 01:37Core Viewpoint - The Chinese liquor market is experiencing a rebound in retail prices for major products after a period of decline, indicating a stabilization in market sentiment [1]. Price Trends - The average retail price of the top ten Chinese liquor products increased to 8998 yuan, up by 16 yuan from the previous day [1]. - Major products showing price increases include: - Wuliangye Pu Wuyi 8th generation: up 8 yuan per bottle - Guojiao 1573: up 7 yuan per bottle - Gujing Gong 20 and Xijiu Junpin: up 6 yuan per bottle each - Qinghua Fen 20: up 3 yuan per bottle - Yanghe Dream Blue M6+: up 1 yuan per bottle, marking five consecutive days of increases - Shuijing Jiananshun: price remained stable [1][5]. Price Declines - Products experiencing price declines include: - Feitian Moutai: down 7 yuan per bottle - Boutique Moutai: down 6 yuan per bottle - Qinghua Lang: down 2 yuan per bottle [1][4]. Market Dynamics - The market is showing signs of recovery with most brands experiencing price increases and moderate volume growth, leading to a more positive market sentiment compared to previous days [1]. - The introduction of new sales channels for Moutai products, including the iMoutai platform, is expected to influence retail prices positively [2][3].