荣耀小游戏与《灵画师》双向赋能助增长

Core Insights - The collaboration between Honor Mini Games and the traditional Chinese cultural-themed casual game "Linghuashi" exemplifies a shift from mere traffic distribution to a symbiotic relationship that enhances both platform technology and content quality [1][4] Group 1: Market Performance - "Linghuashi" has shown continuous market growth since its launch on Honor's developer service platform in April 2025, achieving a stable monthly revenue growth of 30% [2] - The game has attracted a million players who appreciate traditional Chinese aesthetics, benefiting from the Honor Far Sailing Plan and refined user operations [2][3] Group 2: User Acquisition and Retention - The Honor Far Sailing Plan provides special traffic support for early-access mini-games, helping "Linghuashi" quickly reach its target audience and accumulate initial players [2] - Collaborative efforts between Honor Mini Games and the "Linghuashi" team have led to a dual-cycle of user growth and value enhancement, with high-value users contributing approximately 40% of monthly revenue [3] Group 3: Ecosystem and Future Plans - The partnership has expanded beyond the Honor Mini Games center, leveraging the MagicOS ecosystem to create a multi-dimensional user reach across various high-frequency usage scenarios [3] - Honor Mini Games aims to continue expanding its MagicOS acquisition scenarios and enhance its operational capabilities, planning to increase incentives for top-tier games under the Honor Far Sailing Plan in 2026 [4]