南京13条举措“加码”夜间经济发展

Core Insights - Nanjing has introduced measures to accelerate the development of its night economy, focusing on creating notable night-time consumption landmarks and vibrant commercial districts [1][2] Group 1: Night Economy Development Measures - The measures aim to establish 5 nationally and internationally recognized night consumption landmarks and 6 vibrant commercial districts, along with 100 unique night-time consumption scenarios [1] - Each district is required to create at least 1 to 2 night consumption landmark areas or distinctive night streets, enhancing the "Night Jinling" brand influence [1] - The initiative includes the introduction of a night consumption electronic map to guide consumers [1] Group 2: Promotion of Night-time Activities - Nanjing will support the establishment of limited-time pedestrian streets in selected areas, organizing themed markets, cultural experiences, and performances to enrich night-time consumption options [1] - The city plans to create standardized commercial outdoor spaces and night markets, promoting 24-hour operations for bookstores, gyms, convenience stores, and cafes [1] - Encouragement for restaurants to extend their operating hours into the late night, including the development of late-night dining options [1] Group 3: Events and Promotions - The upcoming "Su Chao" event in 2025 is expected to invigorate night-time and event consumption, with plans to set up fan gathering areas and promote 24-hour shopping experiences [2] - Businesses will be encouraged to issue time-limited consumption vouchers and host various night-time promotional activities, including festivals and markets [2] - Core commercial areas will be incentivized to extend their operating hours during significant holidays and events [2]