2025年深圳楼市成绩单出炉！

Core Insights - The Shenzhen real estate market in 2025 is characterized by a "price-for-volume" trend, with a significant increase in second-hand housing transactions, which accounted for over 60% of total residential sales [1][4]. New Housing Market - In 2025, the new housing market in Shenzhen showed a divergence with a decrease in pre-sale transactions and an increase in current sales, with total new housing transactions reaching 37,879 units, of which pre-sale transactions were 24,549 units (down 35% year-on-year) and current sales were 13,330 units (up 28% year-on-year) [2]. - The average price of pre-sale residential units in Shenzhen was 53,100 yuan per square meter, reflecting a year-on-year decrease of 1.7%, indicating a narrowing decline compared to the previous year [2]. Monthly Trends - The monthly transaction volume for new housing in Shenzhen displayed a "high-low-later rebound" pattern, with January to April showing decent sales, but a decline to 2,000-3,000 units from May onwards, followed by a slight increase in December due to the launch of luxury properties [3]. - The main areas for new housing transactions were Longgang, Baoan, and Longhua, each exceeding 7,000 units, with the Longhua project attracting interest from buyers in Hong Kong [3]. Second-Hand Housing Market - The second-hand housing market in Shenzhen continued its recovery, with a total of 56,217 transactions in 2025, marking a year-on-year increase of 3.2%, and an average price of 59,000 yuan per square meter, down 6.3% year-on-year [4]. - The second-hand housing transaction volume remained stable, with monthly transactions exceeding 5,000 units for ten consecutive months, indicating a steady market [4]. Buyer Demographics - The proportion of transactions for properties priced below 5 million yuan increased to 59.4%, up 2.8 percentage points from 2024, highlighting the dominance of first-time buyers in the market [5]. - The demand from the improvement segment also saw a slight increase, indicating a broader market participation [5]. Market Outlook - Experts believe that the new real estate policies and changes in housing fund regulations have lowered entry barriers for buyers, enhancing affordability and providing more opportunities for first-time buyers, signaling a transition from an adjustment phase to a stable development phase in the real estate industry [6].