Business Insider·2026-01-09 16:37Core Viewpoint - The competition for Warner Bros. Discovery (WBD) between Paramount and Netflix is intensifying, with Paramount's CEO criticizing WBD for not accepting what he claims is a superior offer, while WBD's board defends its decision against Paramount's repeated proposals [1]. Group 1: Paramount's Bidding Strategy - Paramount has made an all-cash offer of $30 per share for WBD, claiming it provides more value and less risk compared to Netflix's $27.75 per share bid [3]. - There is speculation that Paramount may increase its offer, as insiders believe a bidding war is likely, especially after it was revealed that Paramount's $30 offer was not its "best and final" [4]. - WBD's stock is trading above $28.50, indicating that investors expect either Paramount or Netflix to increase their bids before a deal is finalized [4]. Group 2: Shareholder Dynamics - If a majority of WBD's shareholders prefer Paramount's bid, the board may be legally obligated to reconsider its position, potentially leading to a shift in the acquisition dynamics [5]. - Analyst Rich Greenfield suggests that while Paramount may attempt to secure shareholder support, it might ultimately need to raise its offer to $32 per share, prompting a response from Netflix [6]. Group 3: Legal Considerations - Paramount could pursue legal action against WBD's board if it believes its proposal is superior and was not chosen, which WBD has acknowledged as a possibility [8]. - Legal expert Raul Gastesi notes that Paramount may seek remedies through shareholder derivative suits or direct lawsuits, although some analysts believe Paramount would prefer to increase its offer to avoid litigation [10]. Group 4: Alternative Strategies - If Paramount's current offer fails to gain sufficient support, it may choose to withdraw and redirect its resources towards other acquisitions or investments in technology and content development [11].