Group 1 - The ISPO Beijing 2026 Asia Sports and Fashion Exhibition opened on January 9, covering an area of 30,000 square meters and featuring themes such as winter sports, outdoor living, and sports technology [1][2] - The exhibition attracted nearly 400 domestic and international companies, highlighting Beijing's influence and appeal as an international exhibition center [2] - The event aims to promote the integration of culture, commerce, tourism, and sports, with forums discussing consumer integration and urban development to support Beijing's goal of becoming an international consumption center [2] Group 2 - Innovation and sustainability are key highlights of this year's exhibition, featuring a dedicated area for sports technology and new materials, showcasing innovations like high-performance fibers and recyclable bio-based fabrics [2] - The exhibition initiated sustainable fashion initiatives and showcased industry design standards and trend reports to guide the industry towards greener and higher-quality development [2] - Concurrent industry forums focused on winter sports and outdoor tourism, inviting representatives from various countries and domestic experts to discuss topics like the ice and snow economy and the integration of sports and tourism [2]
新年首展聚焦运动时尚 助推北京会展业开新局
Xin Lang Cai Jing·2026-01-09 16:41