如何推动企业从拼价格向拼质量拼创新转变？

Core Viewpoint - The central economic work conference has prioritized the comprehensive rectification of "involutionary" competition, aiming to shift industries from low-quality competition to quality enhancement through a robust regulatory framework [1][2]. Group 1: Regulatory Framework - The Market Regulation Administration has developed a series of targeted and operational institutional standards to address "involutionary" competition, resulting in ten key institutional achievements for 2025 [1][2]. - New regulations include the revised Anti-Unfair Competition Law and guidelines for internet platform antitrust compliance, aimed at improving service quality and reducing disorderly competition [1][2]. Group 2: Specific Measures - The "Basic Requirements for Service Management of Takeaway Platforms" was introduced to regulate service management, merchant management, pricing behavior, and consumer rights protection, particularly addressing the "subsidy wars" in the takeaway sector [2]. - The "Guiding Opinions on Improving Product and Service Quality of Online Trading Platforms" was established to combat low-quality, low-price phenomena in online sales, promoting a virtuous cycle of "quality for price" [2]. Group 3: Industry Standards - The "Action Plan for Standard Enhancement in New Energy Vehicles, Lithium Batteries, and Photovoltaic Industries" was issued, focusing on developing 167 national standards to promote high-quality development in these sectors [2]. - The new Anti-Unfair Competition Law, effective from October 15, 2025, strengthens regulations against typical "involutionary" competition practices, addressing issues like false evaluations and malicious competition [3][4]. Group 4: Implementation and Impact - Initial implementation of these regulations has shown positive effects, leading to more rational and orderly market competition, curbing practices like "subsidy wars" and "lowest price" strategies [3]. - The new law prohibits various deceptive practices, including organizing false evaluations and maliciously undermining competitors, thereby enhancing market order and protecting legitimate business interests [4].