Instacart unveils clean room solution in latest bid to CPG advertisers

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Dive Brief:  Instacart has developed its own data clean room so CPG brands can safely integrate their proprietary data with first-party customer and sales information, according to a press release from the grocery delivery platform. Unveiled at the CES 2026 trade show, Instacart’s Data Hub will provide CPG companies and their agencies with deeper insights into ...