国补带动年货消费提前“热”起来

Group 1 - The New Year period is a peak shopping season, with consumers preparing for the upcoming Spring Festival and taking advantage of new government subsidies for home appliances [1] - A consumer purchased a large-capacity refrigerator at a discounted price, benefiting from a combination of store promotions and a 15% government subsidy [1] - There is a growing trend among consumers towards health and smart consumption, with smart home appliances like air conditioners, refrigerators, and washing machines becoming increasingly popular [1] Group 2 - Sales at a specific store increased by over 800% from January 1 to 8, driven by the new government subsidy policy [2] - Overall foot traffic at Beijing Suning stores increased by over 110% this year, with sales of energy-efficient appliances rising to 92% [2] - Major e-commerce platforms like JD and Taobao have launched special sections for government subsidies, providing detailed guides for consumers [2]