“大先生的毛背心”成爆款

Group 1 - The 2026 Beijing Book Ordering Fair is being held at the China International Exhibition Center, showcasing a vibrant "cultural and creative universe" with various publishers participating [2] - The "Lu Xun" cultural and creative products are particularly popular, with items like the "Lu Xun series - Big Master's Wool Vest" attracting significant attention and sales [3] - The "Cultural and Creative Alliance" has made a strong appearance, featuring nearly 300 selected cultural and creative products and achieving sales of over ten thousand yuan on the first day [4] Group 2 - The Beijing Publishing Group is showcasing over 2,500 quality publications, including books, periodicals, cultural products, and multimedia products, during the fair [6] - The exhibition area of the Beijing Publishing Group is designed to highlight the integration of traditional elements with modern technology, featuring distinct zones for various product displays [6] - The multimedia area displays over 80 types of digital products, including e-books and audio materials, with a focus on promoting Beijing's cultural heritage [7]