Core Viewpoint - The "Crying Horse" plush toy from Yiwu has unexpectedly become a viral sensation due to a manufacturing error, showcasing the agility and responsiveness of China's manufacturing ecosystem [5][10]. Group 1: Product Details - The plush toy, approximately 20 centimeters tall, is priced at 25 yuan, and the seller has stated that prices will not increase despite its newfound popularity [5][13]. - The error that led to the toy's popularity involved the mouth being sewn incorrectly, transforming the "Smiling Horse" into the "Crying Horse," which resonated with consumers [10][12]. Group 2: Market Response - The owner of the store reported that demand surged to the point where they had to open over ten production lines to keep up with orders, indicating a rapid scaling of production capabilities [5][13]. - The phenomenon reflects a market reaction mechanism inherent in Yiwu's ecosystem, demonstrating a blend of market sensitivity and innovative spirit [5][8]. Group 3: Consumer Sentiment - Consumers are drawn to the toy not only for its cute design but also for the unexpected charm of its imperfections, which adds emotional value [7][15]. - The comments from consumers highlight the appeal of the toy's unique character, with phrases like "it’s really cute" and "the nostrils turned into dimples" emphasizing its endearing qualities [3][11]. Group 4: Industry Insights - The situation illustrates a lack of lengthy market assessments and bureaucratic delays, replaced by a reflexive creativity driven by data and experience [8][15]. - This ability to quickly identify and amplify creative sparks ensures that ideas can seamlessly transition into successful production, reinforcing the strength of the supply chain [8][15].
真是马倒成功了!义乌产的哭哭马热搜第一,订单多到来不及生产…
Xin Lang Cai Jing·2026-01-10 04:08