(乡村行·看振兴)“蜂”舞山乡 江西赣县酿就乡村振兴“甜蜜路”
Zhong Guo Xin Wen Wang·2026-01-10 06:06

Core Insights - The article highlights the successful development of the beekeeping industry in Liutian Village, Jiangxi Province, which has transformed from a struggling community into a thriving hub for honey production and tourism [1][2]. Group 1: Beekeeping Industry Development - Liutian Village has leveraged its natural resources, including 1,568 acres of honey source plants, to establish a beekeeping base in collaboration with professional cooperatives [2]. - The village has integrated beekeeping with tourism, creating a unique development path termed "small bees leading to sweet wealth" [2]. - The annual honey production from local beekeepers has reached over 6,000 pounds per person, generating income exceeding 100,000 yuan, significantly improving the local economy [2]. Group 2: Marketing and Community Engagement - The village has adopted innovative marketing strategies, such as live streaming the honey extraction process to engage customers and ensure product quality [2]. - Initiatives like the "adopt a beehive" program allow urban customers to experience beekeeping, enhancing community involvement and interest [2]. - The village hosts a honey culture festival that attracts thousands of tourists, providing new business opportunities for local restaurants and accommodations [2]. Group 3: Industry Scale and Economic Impact - The beekeeping industry in the Ganxian District is a traditional sector, with over 60,000 beehives and an annual honey production nearing 1,000 tons [4]. - The total value of honey production in the district amounts to 70 million yuan, benefiting over 2,000 farming households [4].