2000万粉丝演员哭穷炫富，多个账号被禁言，代言产品全线停产

Core Viewpoint - The controversy surrounding actress Yan Xuejing's comments about her son's income has led to significant backlash, resulting in her social media accounts being restricted and her brand endorsement being terminated by the company "Tongchu" seasoning, which has halted all production due to the fallout [1][11][18]. Group 1: Controversy and Public Reaction - Yan Xuejing disclosed that her son and daughter-in-law's combined annual income is less than 400,000 yuan, stating that a household requires at least 800,000 yuan to function properly, which sparked accusations of "crying poor" and "indirectly flaunting wealth" from netizens [1][4][11]. - Following the backlash, Yan Xuejing's Douyin and Kuaishou accounts were banned from being followed, despite having over 20 million followers on one platform [1][11]. Group 2: Brand Impact and Company Response - Yan Xuejing has been a brand ambassador for "Tongchu" seasoning for over ten years, but the company has decided to sever ties with her, stating they will no longer use her image on product packaging [8][20]. - The company has halted all production and is currently working on new packaging to replace the existing materials that cannot be used due to the controversy, which has resulted in material losses [10][20]. - The brand's representative expressed that they will not consider hiring celebrity endorsements in the future due to the associated risks, emphasizing a focus on product quality instead [10][20].