Zheng Quan Shi Bao Wang·2026-01-10 08:07Group 1 - The core viewpoint of the articles highlights the significant growth and competitive dynamics in the large three-row SUV market, particularly focusing on NIO's new ES8 model, which has achieved impressive sales figures and strategic importance for the brand [1][2] - NIO's new ES8 achieved retail sales of 22,258 units in December 2025, becoming the best-selling large SUV and leading in the three-row SUV and models priced above 400,000 yuan [1] - The gross margin of the new ES8 is among the highest in NIO's product lineup, contributing directly to revenue growth, while the company is on track to reduce operating losses and potentially achieve profitability [1] Group 2 - In November 2025, pure electric large three-row SUV sales reached 46,209 units, marking a 16% month-on-month increase and setting a historical record, indicating the arrival of a golden era for this segment [2] - The market for large three-row SUVs in China is seen as a watershed in 2025, with a significant shift away from range-extended models, driven by advancements in technology, user demand, and infrastructure development [2] - The competitive landscape in the large three-row SUV market has evolved from a single-brand focus to a multi-brand, multi-technology approach, intensifying competition as new models enter the market [2]