破 3000 万台！报告称三星 Galaxy S25 系列手机打破安卓魔咒

Core Viewpoint - The Samsung Galaxy S25 series has achieved over 30 million units in sales, experiencing an unusual sales rebound in months 8 and 9 post-launch, contrary to typical smartphone sales trends [1][12]. Group 1: Sales Performance - The S25 series has broken the conventional sales pattern, showing a significant rebound in sales during the 8th and 9th months after launch, which is rare in the history of the Galaxy S series [2][12]. - The sales curve of the S25 is one of the healthiest seen in years, as it did not experience the typical decline in the second half of the year, unlike the S22 and S23 models [6][7]. Group 2: Strategic Changes - Samsung appears to be actively changing its flagship sales cycle management, moving away from a fast-burn model to a longer core sales period, similar to Apple's iPhone lifecycle strategy [4][5]. - The sales rebound is attributed to Samsung's strategic adjustments, including aggressive pricing, promotional activities with carriers, and capitalizing on enterprise bulk orders towards the fiscal year-end [12][14]. Group 3: Market Dynamics - The upcoming Galaxy S26 series is expected to have only minor upgrades, which may have led consumers to opt for the already proven and competitively priced Galaxy S25 instead of waiting for the new model [14].