三天超10万观众慕书而来

Core Insights - The 2026 Beijing Book Ordering Conference, known as a "barometer" for the Chinese publishing industry, successfully concluded with over 100,000 attendees from January 8 to January 10 [2] - The exhibition covered an area of 50,000 square meters, showcasing over 400,000 types of books, with 711 participating units and 2,765 booths, including a 33% increase in cross-border cultural product exhibition spaces [2] - The conference highlighted the industry's development through the promotion of innovative and academically rich new books, alongside various cultural activities aimed at enhancing public reading [2][4] Cultural Product Exhibition - The cross-border cultural product exhibition featured five thematic sections focused on "fusion innovation and empowering growth," covering categories such as intangible cultural heritage, IP-related products, trendy stationery, cultural tourism, and technological experiences [3] - The exhibition created an "IP-themed immersive space" with diverse interactive formats, leading the new paradigm of cross-industry integration in the cultural sector [3] Digital Transformation - The conference showcased the publishing industry's digital transformation achievements, including smart editing systems, digital reading platforms, virtual reality books, and AI creative assistants, outlining a clear vision for the future of intelligent publishing [3] Cultural Activities - Over 420 cultural activities were held during the conference, featuring top experts, sociologists, and industry professionals, fostering intellectual exchange and consensus on development [4] - Notable events included the high-quality development forum for publishing and distribution, marketing innovation exchange, and various themed discussions, enhancing the conference's role as an industry leader [4] - The event also saw the launch of significant publications focusing on party history, the history of New China, and the promotion of traditional Chinese culture, contributing to intellectual discourse and knowledge sharing [4] Historical Context - The Beijing Book Ordering Conference has been successfully held 37 times since its inception in 1987, establishing itself as a key event in the publishing industry [5]