四川出版创新出圈
Xin Lang Cai Jing·2026-01-10 21:36

Core Insights - The 38th Beijing Book Order Fair has injected strong momentum into the high-quality development of the publishing industry, with Sichuan publishing providing valuable experience through its focus on regional characteristics and content innovation [1] Group 1: Event Overview - The fair attracted over 100,000 attendees, featuring 711 exhibitors and showcasing more than 400,000 book titles [1] - The exhibition area covered 50,000 square meters, with over 2,700 booths, and the cross-border cultural product exhibition area increased by one-third compared to the previous year [1] Group 2: Sichuan Publishing Highlights - The Sichuan publishing delegation, consisting of 18 publishers, showcased a distinctive exhibition design that highlighted Sichuan culture while incorporating modern aesthetics and practical functions [1] - Key publications included state-funded projects and new releases that reflect the cultural heritage of the Sichuan region, such as "The Road of Shu: Historical Geography of the Sichuan Basin" and "The Return of Sanxingdui" [1] Group 3: Industry Trends and Innovations - The integration of AI, digital publishing, and cultural innovation emerged as a prominent trend within the industry [1] - The fair facilitated copyright transactions and channel cooperation, allowing Sichuan exhibitors to engage in in-depth exchanges with peers nationwide regarding digital transformation and cultural product development [1]