佐香园声明终止闫学晶代言
Xin Lang Cai Jing·2026-01-11 03:47

Core Viewpoint - The company "佐香园" has officially terminated its endorsement agreement with actress 闫学晶 due to public backlash following her controversial comments about financial struggles, which led to negative consumer sentiment towards the brand [1] Group 1: Company Response - "佐香园" issued a statement on January 11, announcing the end of its partnership with 闫学晶, acknowledging the public's concerns and emphasizing the importance of consumer feedback [1] - The company plans to expedite the update and removal of promotional materials associated with 闫学晶 to present a refreshed brand image to consumers [1] Group 2: Public Reaction - Following 闫学晶's comments about her family's financial situation, which were perceived as "crying poor" and indirectly flaunting wealth, there was a significant negative reaction from the public, leading to calls for a change in brand endorsement [1] - The backlash resulted in a surge of negative comments on "佐香园's" official flagship store, with many consumers stating they would not purchase products unless a new spokesperson was appointed [1]

佐香园声明终止闫学晶代言 - Reportify