Group 1 - Yan Xuejing's social media accounts were banned from being followed, leading to significant backlash and calls for boycotts of her endorsed products [1] - The seasoning brand "Tongchu" announced a complete severance of ties with Yan Xuejing, ceasing all production and stating that they will no longer use her image on product packaging [1] - The brand's representative mentioned that the partnership with Yan Xuejing lasted over ten years, and the decision to cut ties will result in material losses due to unusable packaging [1] Group 2 - Liaoning Dihua Flavoring Food Co., Ltd. officially terminated its endorsement agreement with Yan Xuejing for the "Zuo Xiang Yuan" brand and related products after careful evaluation [1] - The company expressed a shift in strategy, indicating they will no longer consider celebrity endorsements due to the associated risks [1]
闫学晶 多个账号被禁止关注，合作品牌回应：目前产品全线停产，以后不考虑再请明星代言
Xin Lang Cai Jing·2026-01-11 05:54