“国字号”民宿 带来的思考

Core Insights - The article highlights the recognition of the Day and Night Mountain Homestay in Qujiang District as a national Class B tourism homestay, marking it as the second high-grade tourism homestay in the city, reflecting the growth and significance of the homestay industry in the region [1] Group 1: Industry Development - The homestay industry is thriving due to its "small and beautiful" characteristics, serving as a vibrant carrier of local culture and meeting diverse tourist needs, thus enhancing the travel experience [1] - Homestays contribute to local economic development by attracting more tourists, creating jobs in various sectors such as hospitality and agriculture, and promoting the sales of local products, thereby supporting rural revitalization [1] Group 2: Unique Offerings - The Day and Night Mountain Homestay emphasizes a core philosophy of "connecting with nature," offering seasonal wellness activities that immerse visitors in local experiences, enhancing the overall tourist experience [2] - The Qujiang District's Class A tourism homestay, the Village Wine House, is notable for its historical architecture, which adds to its unique appeal and complements the surrounding natural beauty [2] Group 3: Talent and Professional Development - The establishment of the Quzhou Rural Tourism and Homestay Industry Development Expert Committee aims to foster industry exchange and explore innovative development paths for the homestay sector [2] - There is a focus on talent development within the homestay industry, with initiatives to recruit and train skilled personnel to enhance service quality and operational efficiency [2] Group 4: Branding and Market Positioning - The "Que Li Ren Jia" brand represents the Quzhou homestay sector, utilizing unified branding and promotional strategies to enhance recognition and reputation [3] - Emphasis is placed on regulatory compliance and self-discipline among homestay operators to ensure transparency and quality service, which is crucial for building consumer trust [3] - The expectation is set for more distinctive and high-quality homestays to emerge, further establishing Quzhou's homestay sector as a prominent aspect of its cultural tourism [3]