亚洲运动用品与时尚展开幕

Core Insights - The ISPO BEJING 2026 Asia Sports and Fashion Exhibition took place from January 9 to 11 in Beijing, showcasing global innovations in the sports industry [3][4] - The event featured well-known domestic and international brands across various sectors including outdoor sports, winter sports, training and running, sports technology and new materials, camping life, and urban sports [3] - The exhibition aimed to create a multi-category trade exchange for brands while guiding consumer choices towards pioneering sports lifestyles [3] Consumer Engagement - The exhibition enhanced consumer participation and interactivity through immersive experience scenarios, allowing attendees to try out products like pickleball and smart fitness equipment [4] - A "Sustainable Outdoor" public welfare exhibition area was established to promote green living and environmental protection among outdoor enthusiasts [4]