Group 1 - The core point of the news is that Liaoning Dihua MSG Food Company has officially terminated its endorsement contract with actress Yan Xuejing for the "Zuo Xiang Yuan" brand and related products as of January 11 [1][10] - The company will expedite the update of promotional materials and the removal of existing inventory packaging to present a new brand image to consumers as quickly as possible [11][10] - The decision follows a trend where another brand, "Tong Chu," also planned to terminate its collaboration with Yan Xuejing due to negative publicity surrounding her, which has affected their sales [16][6] Group 2 - Yan Xuejing has faced multiple controversies recently, including comments made during a live stream that were perceived as disconnected from ordinary people's lives, leading to public backlash [17][6] - Following the controversies, her social media accounts on Douyin and Kuaishou were banned from gaining followers, despite having over 20 million fans [7][17] - The Central Academy of Drama issued a statement clarifying misinformation regarding her son's education, which has also attracted public attention [18][6]
演员闫学晶被佐香园终止代言，此前因“变相哭穷”账号被禁止关注
Xin Lang Cai Jing·2026-01-12 01:18