瞭望 | 警惕“AI魔改”改造认知

Core Viewpoint - The National Radio and Television Administration will launch a month-long special governance action starting January 1, 2026, to clean up short video works that maliciously adapt and deconstruct classic film and television content using AI technology [1] Group 1: Governance Action - The action aims to send a clear message that the application of technology should not become a lawless area for arbitrarily deconstructing classics, distorting history, or misrepresenting cultural understanding [1] - There is a significant concern regarding "AI magic modifications" leading to cultural appropriation and distortion, which can create a misalignment in the understanding of real historical contexts and Chinese civilization [1] Group 2: Cultural Impact - Recent trends show that some youth are forming negative impressions of traditional Chinese culture, such as believing that "foreign versions of the Classic of Mountains and Seas" are superior, without having a proper understanding of the original work [1] - The wave of artificial intelligence is changing the way information is produced and disseminated, providing greater creative space and possibilities, but also spreading both positive and negative value orientations [1] Group 3: Long-term Management - There is a need for not only special governance of "AI magic modification" videos but also for regular management to establish a long-term regulatory mechanism that includes cross-platform collaboration, unified technical review standards, and clear accountability [2]