蚂蚁国际和谷歌共推“通用商务协议”，打通“AI购物“全流程

Core Insights - Ant Group is expanding its collaboration with global leading models to support the construction of an agentic commerce ecosystem [2] - The collaboration will focus on the Universal Commerce Protocol (UCP), aimed at enhancing AI agent technology to support the entire shopping process, including browsing, purchasing, and after-sales [2] - UCP establishes a universal interaction language that allows AI agents to efficiently collaborate across systems, enhancing commercial activities [2] Group 1 - Ant Group's Chief Innovation Officer, Yang Jiangming, emphasized the importance of leveraging their leading payment technology to enhance user experience and drive AI-driven commercial growth [2] - The UCP protocol allows developers to connect all agents easily without needing individual connections for each agent, with several global payment and retail giants already joining the protocol [2] - The company aims to provide three core capabilities for merchants: comprehensive management of AI algorithms, a specialized payment solution for e-wallet scenarios, and ensuring brand consistency in consumer experiences [2] Group 2 - Ant Group has implemented multiple AI security technologies to ensure transaction verifiability and traceability, with clear responsibilities among participants during payment cycles [3] - The company has partnered with leading model manufacturers like Qianwen and DeepSeek to explore scalable AI applications in B-end merchant and institutional services, particularly in emerging markets [3] - Ant Group's services cover over 200 global markets, connecting more than 1.8 billion user accounts and 150 million merchants, which will support the implementation of UCP [3]